Social media has been increasing in popularity amongst business owners more than ever before. From LinkedIn to Twitter and Facebook, social media has enhanced ways in which businesses communicate with one another, leading to quicker connections and even stronger relationships.
The scale of the recent security breaches at Sony, which led to the cancellation of The Interview’s theatrical release, can make the company’s problems seem beyond the realm of the average small business. But the security mishaps that created the circumstances for the hack are as applicable to modest local and regional companies as they are to multimillion dollar corporations.
Ever since the first iPad came out, many people have wanted to use it as their second computer monitor to help boost efficiency and productivity. The only problem was that most software that makes the transfer possible uses Wi-Fi which comes paralleled with a lagging screen and inconsistency.
If you want to keep your business data and systems secure it is essential that you have an antivirus or antimalware scanner installed on every system. While the install rates of these programs in businesses is nearly 100%, there is an increasing trend where some companies are letting their subscriptions expire.
There are so many ways that hackers can gain access to your computers and systems it boggles the mind. One of the more popular tactics employed is the increasingly common spear phishing. In early December 2014, news broke of a new, super savvy, spear phishing campaign that had succeeded in scamming top Wall Street companies and could be a danger to small businesses as well.
When it comes to backing up your important business data, there are many options available to your company. One of the increasingly common choices is to use online or cloud-based backups. Despite the popularity of these systems, there is still confusion over what exactly online backup is and the benefits it can bring businesses.
Android 5.0 has been released and devices are starting to get updates. With this latest development comes a number of new features and a fully redesigned look. One of the new features introduced is a tweak to the way open and recent apps are displayed (officially called Overview). While this new version of Overview is great, the way it handles Chrome tabs can be a little frustrating for some users.
For businesses that use Microsoft systems, the Windows Phone is often regarded as a no-brainer. Because of the deep integration with Microsoft systems and strong security, the Windows Phone system offers a lot. If your business does use these devices, you probably want to ensure that the different devices are named appropriately so that they can be easily identified.
When working with social media in your business there are a number of metrics commonly used to determine whether the content you create and share is effective. One of the best metrics to employ is the number of shares each piece of content receives. More shares usually means higher visibility and therefore a greater impact.
For many business owners, cloud solutions have become a must-have. While there are cloud solutions for pretty much every business process these days, one of the most commonly integrated is cloud productivity suites like Microsoft’s Office 365. This business-oriented platform has a lot to offer, and like everything else from Microsoft, there are a number of versions to select from.